Skin cancer by far the most common of all cancers,
as you often tell us.
We all know the importance
of protecting your skin from the sun.
But when it comes to protecting your children,
what's so different about baby versus adult sunscreens?
Have a look.
With one in five American's
developing skin cancer in their lifetime,
protection from harmful U.V. rays is so important.
And when it comes to protecting children from the sun,
many opt for gentler version of sunscreen
labeled specifically for kids or babies.
But what makes baby sunscreen gentler?
According to a new study done by the Clean Label Project,
The organization examined 95
of the best selling sunscreens and sunblocks
and found no significant difference
between baby, kid and adult versions of sunscreen.
But when it comes to toxins,
they did find something unsettling
in many bottles of block.
Five of the tested brands
had enough lead in a dime sized amount
to exceed California's mandated safety levels.
So what's the best way to protect yourself from the sun?
And is baby sunscreen just clever marketing?
Joining us now to shed some light on this study
is Executive Director of the Clean Label Project,
Jackie, we all want to do what's best for babies.
What did you find?
Is there a difference out there
between the safety of the baby sunscreens versus adult ones?
So the short answer is no, there's no difference.
Clean Label Project tested the top 95 products.
Tested them for things like heavy metals, efficacy,
antioxidant activity, sulfites,
and what we found was no difference
between baby and adult sunscreens.
Is it, so, mainly just marketing?
Well, that's what it looks like
based on just the differences
and that's what the science suggests.
Marketing departments can do a pretty good job
of selling comfort and security.
For us, it's about looking at the science of what's inside.
Yeah, and I think it's important to point out
the FDA actually doesn't regulate
whether or not something is labeled for babies
or even if something is labeled as hypoallergenic.
They don't really, there's no true definition of those terms
that we all see slapped on labels of sunscreen products.
But I though what was really interesting
also about your project
was this revelation about the lead content of sunscreens,
which for adults I'm not super concerned about,
cause it doesn't necessarily get absorbed through your skin,
but when you're talking about kids and babies
where they may be sucking on their hands
and they may be ingesting that sunscreen,
that lead content is actually really relevant.
To your point, it doesn't really matter for adults
about the lead absorption in the skin,
it's just think about it.
Show me a baby or child
that doesn't put their fingers or toes in their mouth.
And with reapplying sunscreen every two hours,
that ingestion potential is something to be concerned about.
Any difference if you buy an organic sunscreen?
We actually found that organic sunscreens
had an average three times as much lead as non-organic.
Yeah, that was actually one of the most
striking outcomes of this study.